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The artist gives his £25k prize award winnings to small music venues

The singer receiving the award in Newcastle
Sam Fender received the Mercury Prize in October in Newcastle

The star has handed over the full amount of his £25,000 award prize money to the MVT, which operates to preserve the UK's independent concert spaces.

He was awarded the award on October 16 as his new release People Watching was declared the best record of the last 12 months.

The musician has opted to give the cash to the trust, in acknowledgment of the essential function small stages had in his initial steps.

"I personally wouldn't be doing what I am doing today if it wasn't for all the gigs I played around the region, and beyond, when I was beginning," said Sam Fender. "These spaces are iconic, but they are in difficulty."

From early 2023 onward, over 150 of these venues have shut down – approximately 16 percent of the entire UK sector.

In the last year, top acts such as Pulp, Coldplay, the singer Katy Perry and Ed Sheeran have all aided the MVT in its initiatives to help venues survive, by including a modest fee to their ticket prices, which goes to help smaller concert halls.

Fender also took part, collecting over £100k on his live tour to support numerous grassroots venues across the UK.

These funds assisted spaces that were dealing with imminent closure due to issues arising from floods, fire incidents and family tragedies, as well as regulatory hurdles, conflicts and noise complaints.

Additional spaces obtained monetary aid in modernizing infrastructure and technical equipment that helped performers and fans.

"The concept that funds from performances in large arenas helps the smaller venues, where it kicks off for performers like me, is just sensible," Fender has said.

Pulp members on stage
Pulp are among the artists who donated their Mercury Prize prize money to non-profits

The musician is not the first artist to give his honor prize money to charitable organizations.

When Pulp received the trophy in 1996 for their album Different Class, lead singer the singer announced that the group would give their cash to the organization the charity.

In 2002, rapper and singer Ms Dynamite shared her prize between multiple charities, like the NSPCC and a charity for Sickle Cell.

"I also contributed a thousand pounds to my local community centre, to their gymnastics class, because I practiced gymnastics when I was younger and they needed new equipment," she explained to a publication.

Two years ago, Ezra Collective gave their funds to the local youth club that nurtured their act, in addition to other independent music bodies.

And winners that year the group donated their winnings to a MS organization after a close contact was identified with the condition.

"Winning was ample," remarked artist Small. "The cash was the extra but we didn't require the bonus, because we had the honor. So our victory impacted the lives of others."

Recently, the Music Venues Trust revealed it had saved two grassroots venues in the South East, by bringing them into local control.

The Joiners in Southampton and the second in Bristol were bought under the public acquisition program, which is supported by Arts Council England and supporters who acquire "stakes" in the properties.

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Patricia Reid

A venture capital analyst with over a decade of experience in tech startups and investment strategy across Europe.

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